Topic: Developing services of the Vietnam Airlines
17/10/2010 10:46



Sign: LC450
Author: Tran Van Hiep

Major: Business Administration

Publishing year: 2009

Lecturer: Prof. Dr. Vu Phuong Thao

Research purposes:

The thesis looked for strategic solutions which can be policies and/or ways to develop Vietnam Airlines’ services.

A number of theories to develop new services for air transport enterprises was generalized. Based on this generalization, the actual service development of Vietnam Airlines in the past five years was assessed. To improve the development of the Corporation’s services, the thesis proposed several measures which were mainly related to policy development and enforcement.